As spring approached in 2021, after a year marked by the uncertainty and challenges of COVID-19, one community was ready to look ahead. Mercer County wasn't interested in sitting idle. In conversations with County Board Chair Josh Frieden, one thing became clear: before building a vision for the future, we needed to build hope among the people who called this place home.
That belief became the foundation of our work alongside the Mercer County Board and community development partners. Through community conversations, impact reports, speeches, event communications, and strategic messaging, we helped bring people and ideas together around a shared sense of possibility.
At its heart, the work was about more than communicating plans or progress. It was about reminding a community of what it already had, what it could become, and why its future was worth believing in.
Eventually, the work would lead to publishing a county-wide strategic plan that would guide work for years to come.
Collateral included:
Impact reports
Speeches and talking points for the Board Chair
Event communications and collateral
Meeting agendas
Materials designed to guide community conversations and communicate a collective vision for the future
